We Are Star
Back to the Office After Lockdown

Back to the Office After Lockdown

Returning to the work place after over three months of lockdown is one completely bizarre phenomenon that none of us could have foreseen before the pandemic. But even more weird than that, is going into the office for the first time and meeting your boss for the first time after working together...

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We Are One.

We Are One.

I’m not usually one for the self-congratulatory article but I woke up yesterday and had the sudden realisation that it’s been exactly one year since we launched We Are Star. It felt remiss to not write an article if for no other reason than to remind myself how far we’ve come in a year. We...

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Beyond the Wireframe: 5 Reasons You Need to Take UX Design More Seriously

Beyond the Wireframe: 5 Reasons You Need to Take UX Design More Seriously

When you use a digital product whether that’s a website or an app, do you think “this looks pretty”, or “this is easy to use!”? Chances are, it’s a bit of both. User Experience or UX design is a process that ranges from interaction design, information architecture, visual direction, usability,...

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5 Ways Digital Partners Can Work Alongside In-House Teams

5 Ways Digital Partners Can Work Alongside In-House Teams

“We Are Star sounds great, but we have an internal team!” This is one of the most frequent things we hear from potential agency clients as most do indeed have state-of-the-art internal teams that don’t find it necessary to outsource.  In fact though, most, if not all agencies outsource to some...

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5 Things Agencies need to Consider in a Post-Covid World

5 Things Agencies need to Consider in a Post-Covid World

All of a sudden, 2019 seems like a long time ago. As the world starts to emerge from the chaos of the Coronavirus, things are already feeling different and it’s becoming clearer that we won’t be returning to ‘normal’ any time soon. It raises questions around what we can improve in the New Normal...

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5 Reasons Your Business Needs an App and 5 Reasons it Doesn’t

5 Reasons Your Business Needs an App and 5 Reasons it Doesn’t

Apps are all the rage right now and that’s because we check our phones a lot. Something like 160 times a day if we’re going to be statistical. Our dependency on mobile phones reflects our reliance on apps to engage with and buy from our favourite brands and most advice tells us; get an app for...

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Why Content is No Longer King

Why Content is No Longer King

Being one of the most successful businessmen in history, there’s no doubt that Bill Gates has got a lot of things right. In 1996 when he published an article entitled Content is King, marketers across the globe took note. It would take a brave person to tell Bill Gates he’s wrong about...

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7 Reasons You Should Redesign Your Website

7 Reasons You Should Redesign Your Website

An impeccable website is the shopfront to your company. It is the key to generating business and showing off what you’re about. A bad or outdated website will do the exact opposite by undermining your product and service and damaging your reputation. Or maybe, your website is just mediocre but...

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Why you need to consider digital outsourcing at your agency

As the world gets back on its feet, many businesses will have to think of new ways of doing things. Challenges caused by social distancing in the workplace alongside a very different shaped economy force us all to think of new and efficient ways of operating. One of the biggest challenges is...

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What is “White Labeling” for Agencies?

When I design sites, I always get a bit fussy when clients request an FAQs section. My view, and one shared by many in the UX community, is that your messages should be communicated in your site content and good content should, in most cases, answer questions your customers have. So in many...

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